Wednesday March 16 marked the day of the new History Refresh for Australia and New Zealand.
The History refresh was launched on March 16 and has been crafted to reflect the quality and range of content to audiences
in a distinct and innovate brand format. The new look represents a passage of time, between the old and new.
Part of what you can expect to see on the History are the new brand indents, designed for viewers to experience the transitional stages through-out History.
A great example is the evolution of light, represented with a medieval torch light which transforms into an Edison light bulb.
The History refresh is designed to ignite your imagination and take viewers a journey though time, in a modern and contemporary way.
The campaign was lead by Creative Director of Foxtel Factual Team, Sven Mueller and executed by our internal design team lead by Michael Strelan.
A special thanks to our entire factual team, with special thanks to Senior Designer Michelle Hunt, Motion Designer, Greg Hunsburger and Print & Digital Jesse Dalton.