THE PACIFIC WITH SAM NEILL

History - Foxtel Networks Australia

Group General Manager - Jim Buchan
Promo Producer - Alex Kery
Head of Design - Michael Strelan

Launch Campaign on the History Channel, Australia and New Zealand. Project involved Art Directing, Design, Layout and compositing for Print and Television Promotion.
The Pacific: In The Wake Of Captain Cook was the #1 programme on the History Channel.

The series premiere audience (281,000) ranks as the #5 local production launch ever on History.
The Pacific series premiere delivered the #5 individual TX ever for History, and the biggest individual TX for the channel since 2013.

History non-viewers (who had not watched History in the four weeks prior to the premiere) accounted for 20% of The Pacific audience.
The Pacific reached a total of 746,000 unique viewers, equivalent to 10% of all Foxtel subscribers.

As Head of Design, I designed and developed the brand identity, on-air design package, including program titles, on-screen elements, including directing and producing key-art, including art director and visual fx on the on-air promo.